**0.5 ounce packet of Pale Purple Coneflower (Echinacea pallida) seed.** Grows 2 to 4 feet tall with pale pink/purple flower petals atop fuzzy, narrow foliage. Prefers dry to mesic, well-drained soils and full sun exposure. A magnet for native bees and butterflies in early summer; finches and other birds feed on the seed heads in the winter. **1 packet will plant a 10ft by 10ft area. This is a 0.5 ounce packet, NOT 1 pound.**